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CONSUMER ENGAGEMENT
We Do It Right
Our team of experts manage, train, develop and monitor more than 500 promoters from 5 different agencies across 14 territories in KSA. Their tasks include:
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Agency Management: provide clear guidelines and KPI’s for agencies to follow during their in-field activation.
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Team Selection: identify the right team based on the brand(s) activated as well as based on clients' requirements.
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Team Training: monthly briefings and OTJ training to ensure proper activation.
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Performance Monitoring: developed an in-house unique digital tool (TRTM) that monitors the performance of the field team instantaneously; in addition, daily spot checks are made to provide further guidance.
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